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Creating Websites That Provide Results

I’ve been a “professional” Graphic Designer for almost 20 years.  Building and designing websites has long been something on my “never going to touch it” list.  I’ve deferred that task to those who knew more than I did.  BUT, as we get farther and farther into the digital age, I’ve been finding that I can’t avoid it any longer.  So, I’ve recently started working on websites.  And boy is there a lot to learn!  I also been finding that there’s a lot of mixed messages out there and a lot of people providing web services who don’t seem to fully grasp all the in’s and out’s of what really matters.  With that said, I’d like to share with you what I’ve learned.